Welcome to World Eye Cancer Hope

Retinoblastoma is an aggressive eye cancer affecting babies and young children. It kills and blinds thousands every year.

The most common early signs of childhood eye cancer are a white glow in the pupil of the affected eye, and a turned or misaligned eye. When diagnosed early and treated with expert care, this cancer is very curable.

Suffering and death is highest in developing countries, where most affected children live and timely access to specialist care is limited. In developed countries, cure is above 96%, but most children experience moderate, severe or complete vision loss. Globally, children, families and survivors experience significant emotional trauma. Many survivors have lifelong treatment impacts and cancer risks, requiring specialist medical care.

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Daisy & Rati

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In Your Country

WE C Hope for All Children With Eye Cancer, Survivors, and Their Families

Increasing access to specialist care will save more children’s lives and sight, strengthen survivors’ lifelong health, and support family wellbeing. We:

Educate the public and medical community about retinoblastoma to achieve early diagnosis and rapid referral to specialist care

Empower medical teams to deliver sustainable high quality evidence-based care for affected children and adult survivors.

Enable family support programs that reduce practical and emotional burdens and improve access to essential care

Less Stress, More Success! Follow Our #RbChildLife Alphabet Of Hope

A child life specialist blows bubbles through an anesthesia mask towards a little girl

Caring for a child with retinoblastoma is so much more than treating the cancer. Child life focuses on the whole child – supporting their emotional, social, and developmental needs during stressful medical experiences, empowering families, and transforming care through education and play.

The #RbChildLife Alphabet of Hope highlights simple approaches and vital supports that help children and their families thrive during treatment and beyond.

Every 4 weeks throughout 2025-6, a new letter will be added to our website with links to further resources on the topic. Get involved at the Alphabet Hub.

Discover the #RbChildLife Alphabet Of Hope

Register Now! 8th One Rb World – Sep 12-14, 2026 – San Antonio, Texas

Join patients, survivors, family members, medical professionals, scientists, and advocates for 3 days of conversation, collaboration, and community in the Lone Star State.

One Rb World 2026 takes place before the 58^th International Society of Paediatric Oncology World Congress, September 15-18, 2026 in San Antonio.

We recognize our 2026 conference falls during Rosh Hashanah, and we apologize for any conflicts this may create. We hope many in our community will be able to participate, and remain committed to making the conference as accessible and inclusive as possible.

We welcome you warmly to One Rb World 2026 where we’ll advance patient-centred care and research for all together!

Register Now for One Rb World 2026!

Stay up-to-date with WE C Hope’s eNewsletter!

A Glint or a Squint Could Be Your Hint of Eye Cancer!!

A baby boy looks at the camera. his right eye shows a white reflex while his left eye is turned in towards his nose.

Strabismus (turned eye) and leukocoria (white pupil), the most common signs of retinoblastoma, can also occur in healthy eyes

Being aware of these signs and seeking medical care early saves children’s lives and sight.

Prompt investigation of all signs and symptoms is vital to diagnose childhood eye cancer early. Timely diagnosis provides the best opportunity to save a child’s life and sight.

Discover the Signs & Symptoms

Buy WE C Hope Merch and More – Visit Our Store!

Nine panels feature eight different items available on World Eye Cancer Hope‘s merch store, including a black running vest, a white tote bag, a red T-shirt, a mobile phone case, a black sweatshirt, a red and white hat, a white coffee mug, and a white long sleeve T-shirt with grey sleeves. In the centre panel, text reeds: “World Eye Cancer Hope merchandise now available at merch.wechope.org. Along the bottom, text reeds use our unique link and a percentage of your purchase is donated to WE C Hope.

Wear your care for our retinoblastoma community with WE C Hope branded apparel, caps, bags, mugs, and much more. Buy exclusive gold ribbon designs, event-specific merch, and branded gear and gifts from for our fabulous partner, KnowTheGlow.

Help expand our range of designs, and sport your support for early diagnosis, patient-centred medical care, and support for all, for life!

Find Out More & Visit Our Store

Support Kids During Needle Related Procedures

Kenyan Child Life Specialist, Jayne Kamau, distracts a young patient with a meteor shower toy while a nurse inserts an IV in her hand.

Only 5% of children have support for immunization needle pain.

Seriously ill children experience many needle related procedures, rarely with adequate pain suppor.

Pain and distress can be managed and reduced. IT DOESN’T HAVE TO HURT.

Parents, ask how to manage your child’s pain. Healthcare providers, please give parents options.

Learn how to make needles easier and safer for everyone.

Find Needle Supports for All Ages

WE C Hope Blog

7 Ways Caregivers Can Support Infant Mental Health during Cancer Care.

August 18, 2025

Infants experience a wide range of emotions, the depths of which are just beginning to be understood. Morgan Livingstone CCLS discusses how the external environment influences infant mental health, and the varied ways parents and medical professionals can help babies cope and thrive through medical interventions.

Children’s program volunteer, Bethany, sits crisscross on the floor and holds a green stuffed animal out to two children. Linden kneels and places eye drops in the stuffed animal’s eyes while Myra and Bethany smile and watch.

Our Retinoblastoma Community Shines in the Golden City

August 4, 2025

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Childhood eye cancer and its lifelong impacts can overwhelm and isolate – connecting with others who understand is vital for healing. On May 3rd, 2025, 40 young patients, survivors, families and friends gathered to celebrate and support the amazing Rb community in Northern California. Bethany Folks, WE C Hope USA Executive Assistant and Event Volunteer, reflects on a wonderful afternoon with Rb families in the Bay Area.

A young girl with a dressing over one eye sits on her mother's lap, while a medical professional crouches so his face is level with hers. He offers his open hands to her, palms up. All three people are African.

How to Advocate for Child Life Support in Your Child’s Medical Care

July 21, 2025

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Parenting children through retinoblastoma is tough. Being their chief advocate is one of your most important roles throughout their cancer experience. Rb Survivor and WE C Hope CEO, Abby White, discusses why parents and caregivers should advocate for child life support, how to ask for child life services, and how to work effectively with child life professionals for the best outcomes.

This image features two pieces of text, above and below an image of a stick family, ranged in order of height from the tall father through mother and various children to the family dog. Above: “When a child is diagnosed with cancer, the whole family is affected.” A gold ribbon sits behind the word “diagnosed”. Below the family: “Please support a local family in your community who has a child battling for their life. Bold for gold! Childhood cancer awareness and hope.”

Talking About Your Child’s Cancer Diagnosis With Family and Friends

July 7, 2025

Talking about a child’s cancer with family and friends can be deeply cathartic for parents one day, and utterly exhausting the next. Asking for and receiving help can be a minefield too. Morgan Livingstone CCLS explores why this is so, and offers tips and tools to reduce stress, improve coping and boost effective practical support.

Photographers

A baby has one red pupil and one white pupul - the classic early sign of eye cancer in children.

Know The Glow!

Learn about the most common early sign of childhood eye cancer – a white reflection in the pupil, seen in dim light and flash photos. Find out how to take photos to check for signs of serious eye disease in children.

FIND OUT MORE

Parents & Survivors

Sera is smiling as she holds up a large model eye in a space filled with greenery. She has medium-toned skin, her braided hair is decorated with small white beads, and she wears a long-sleeved light pink top.

Find Hope

We offer the Retinoblastoma Resource to supplement information provided by your medical team, answer questions and concerns about all aspects of life with Rb, increase understanding and share hope.

Family & Friends

How You Can Help

Forget “let me know if I can do anything to help”! Carefully considered and offered support will be truly valued. We have many suggestions from parents that have brought families relief, joy and hope.

Give Hope

Sun reflects gold on Daisy's hair as she smiles and laughs while clutching a big bunch of daisies.

Help Change Lives!

There are so many ways you can help us bring hope of cure and better quality of life to children with eye cancer, families and survivors. Donate online now, or become a fundraising angel. Together, WE C Hope!